工作职责


* Develop 360 degree communications for related brands,
including driving/aligning shopper and online activation.
* Develop annual marketing plan, strategy and activities for the assigned EC
brands (as it fits with overall master brand strategy and corporate strategy).
* Assess needs and opportunities for Brands including: (1) Portfolio /
Packaging / Pricing -Monitor and review EC brand performance against budgets;
(2) Follow procedures, policies and controls to assist in the achievement of
objectives and targets.
* Drive and manage the EC business and P